Business Name Vs Brand Name

Will there be an issue getting a brand registered with the government that does not match the business name.

Business name vs brand name. Businesses pine for catchy recognizable names that they can use to structure their brand reach customers and generate sales. What you call your business can make or break your company s success. Trade name and how they contrast.

For example nike is the brand name used on most products manufactured by nike inc. So what s the difference. On the other hand a brand name is a name provided by the company to its products and services to distinguish them from the other companies.

In this example the business name and brand name are the same. One of the first decisions you ll need to make when thinking about a brand for your business is whether you want to build a personal brand or a business brand. Company name is a name associated with an organization working in order to achieve profits in the field of commercial activities related to business.

Many businesses have a brand name that is used by different entities. It usually means you brand your business with your name. Your brand name is who you are to your customers.

A brand name is the name that you use to identify the family of products or services that you offer or a single line of products or services that you offer. A trade name is used in the course of business that doesn t include the full legal name of the business. A personal brand is built around you personally.

For example abc business may have abc operations abc logistics and abc security. I wanted to create 2 different brand names for 2 different niches. A business name is one of the first things that connects a customer to a company s products or services.